My focus over the years has been tackling steep learning curves when implementing new technology in my designs. I began my journey in the creative industry in advertising, where I developed my 3D skills and explored AR and VR practices. Next, I developed a personal interest in web3 through the rise of NFT's, leading me to a role as a senior designer at a social token Web3 startup. There, I delved deeper into 3D animation, web3 graphic design and motion graphics.